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Time Warner Cable Aims for Viral Hit

October 21, 2008
By Brian Morrissey

Many clients aim to create viral hits that consumers share by the millions -- work like OfficeMax's "Elf Yourself" and CareerBuilder's "Monk-e-Mail." Add Time Warner Cable to this group.

The nation's No. 2 cable provider this week launched a quirky site clearly geared for the kind of viral pass-along success some other efforts have managed -- but many have failed to generate.

Read the rest here.

Featured Showcase

Spud Yourself

Like the best viral campaigns, Walkers’ Spud Yourself is simple and fun: You upload your picture onto a potato and then make it speak. Of course, when you’re done you can email it to friends or post it for all to see. You can even upload your friend’s picture onto a potato, then send it around for laughs. Seriously though, this application - designed by London’s OMD UK - is beautiful in its simplicity. We think you’ll love it as much as we do, so check it out here.

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